Upon successful completion of the course, students will be able to:
1. The process of communication among people;
2. Differences in the strength of words and select the words that communicate message best;
3. Writing with clarity and precision by avoiding camouflaged verbs, by selecting the right words, and by using idioms correctly;
4. The role of adaptation in writing clear sentences;
5. The four major techniques for emphasis in writing;
6. The need for effect in writing business messages;
7. Primary differences between memorandums, email messages, and letters written for similar situations;
8. Composing orderly and thorough inquiries about prospective employees that show respect for human rights;
9. Determining which situations require using the indirect order for the most effective response;
10. Composing sales messages that gain attention, persuasively present appeals, and effectively drive for action;
11. Writing reports that are clear, objective, consistent in time viewpoint, smoothly connected, and interesting;
12. Preparing a structural coherent plan for a long, formal report;
13. Writing clear and effective documentation for a variety of purposes;
14. Techniques for conducting and participating in meetings;
15. Difference between primary and secondary research;
16. Ability in speaking in public , and in dealing with other workers and customers;
17. Selecting and organizing a subject for effective formal presentation to a specific audience; and
18. Language equivalency problem as a cause of miscommunication.